Teyana Taylor is adding another major fashion moment to her résumé. The multi-hyphenate entertainer has been tapped as the face of Calvin Klein’s Fall 2026 underwear campaign, helping introduce the brand’s new Perfectly Fit Custom Lift Bra.
Directed by Gordon von Steiner, the campaign highlights Taylor’s confidence, movement and personal style. Rather than relying on traditional modeling poses, the visuals incorporate dance and physical movement, playing to Taylor’s background as a performer while showcasing the flexibility of the collection.
At the center of the rollout is the Perfectly Fit Custom Lift Bra, designed to provide different levels of lift depending on the wearer’s size. Smaller sizes feature more padding, while larger sizes use less, creating a more proportional approach to support.
Taylor said the focus on comfort and movement fits naturally into her lifestyle. Between acting, performing, motherhood and red-carpet appearances, she looks for pieces that allow her to feel comfortable without sacrificing style.
The collection also includes the Perfectly Fit Wirefree Triangle Bra and Lace Push Up Bra, with lightweight materials and clean silhouettes designed for both everyday wear and more fashion-forward styling.
For Taylor, working with Calvin Klein represents a full-circle moment. Growing up in New York City, she remembers seeing the brand’s iconic billboards and campaigns and viewing them as major fixtures in fashion and pop culture. Becoming the face of one herself fulfills a longtime personal goal.
The shoot also gave Taylor an opportunity to bring her dance background into the campaign. In one sequence, she tackled a roughly 20-foot incline, adding a more athletic and cinematic element to the visuals.
The partnership arrives during an especially active period in Taylor’s career. Beyond music and fashion, she has continued building her presence in film and television, while her red-carpet style has made her an increasingly prominent figure in the fashion world.
Taylor is known for mixing streetwear, luxury fashion and vintage pieces while moving easily between masculine and feminine silhouettes. That versatility aligns naturally with Calvin Klein’s stripped-down aesthetic, which keeps the focus on personality, confidence and movement.
Taylor has also said her personal style is guided more by mood, comfort and storytelling than by any one aesthetic. Even with her growing presence in high fashion, everyday staples like vintage T-shirts, jeans and jackets remain central to her wardrobe.
The Fall 2026 campaign launched globally on September 22, appearing across Calvin Klein stores, its website and promotional platforms.
For Taylor, the collaboration is both a fashion milestone and a personal achievement, turning the Calvin Klein imagery she admired growing up into a campaign she now leads.
